New Toyota Camry Seeks to Hold Off Resurgent Rivals

The Toyota Camry is on top of the automotive world as this five passenger mid-size sedan has been the best selling car in America almost every year since 2000. The current Camry, however, has been bypassed by newer models -- not in sales, but in relevancy. Several models including the Hyundai Sonata and Kia Optima are newer, offering more content, a competitive price and better gas mileage.

Stiff Competition

With the competition learning how to take on the Toyota Camry and the runner-up Honda Accord, the Camry is at once dated and vulnerable. Though no automaker has the manufacturing capacity to beat Camry, collectively models from the Korean producers, Ford, Chevrolet and others can chip away at sales. For consumers its a win-win environment: today's midsize cars offer outstanding value and are attractive.

Although Toyota needs to update the Camry, the changes are expected to be evolutionary, rather than revolutionary. The Camry's current design is a winner, which means messing with its success could spoil its place on the market.

Hyundai & Kia

Instead, look for Toyota to tweak what it has including presenting an engine-transmission choice that approaches if not rivals the Sonata. The Hyundai Sonata and its cousin, the Kia Optima, have been gobbling up sales as the Sonata raised the bar by delivering 35 mpg highway driving. Moreover, the Sonata Hybrid is a hit, delivering 40 mpg on the highway.

Sneak peek photos of the next generation Camry confirms that the car looks similar to the current generation model, but with some notable Lexus styling cues apparent. Those cues include refined headlamps and grille, updated wheels and new side mirrors. Inside, the Camry may have more options, bringing it closer to the Avalon in appointments, a model which is the closest thing to a Lexus that Toyota sells.

New Models

Just as soon as Toyota updates the Camry, other competitors are expected to roll out new vehicles too. Beginning in January 2012, GM is expected to introduce the 2013 Chevrolet Malibu and later that year the next generation Ford Fusion will hit the market and with an optional lithium-ion battery pack hybrid model following.

Perhaps the most significant new competitor for the Toyota Camry will be the all new 2012 Volkswagen Passat, a model currently being built in Tennessee and hitting showrooms later this summer. The Passat is larger and cheaper than the outgoing model, giving VW the right model to take on all comers, including Toyota.

Read more »

Car Technologies by Toyota

Toyota is a leading car manufacturer across the globe. The brand owns a name that shines bright in the global car industry owing to its outstanding cars that offer a complete package of power, performance, comfort, luxury and status in an affordable price tag. The cars from the bandwagon are known to make a strong presence on road with its excellent design structure along with offering a luxurious and comfortable ride with technologically advanced features.

Apart from styling and comfort the manufacturer also takes care of car as well as passenger safety. It offers a bunch of advanced technologies to deliver a safe ride. Amongst the bunch of technologies, car parking technologies introduced by Toyota is commendable.

With a commitment to high level safety Toyota introduces technology that supports parking. These technologies together facilitate enhanced visibility and maneuvering when parking. Some of the known features embraced into this safety measure are clearance sonar image, back guide monitor, and intelligent assist system.

Clearance Sonar Image

Clearance sonar image helps to detect objects on the way by the use of ultrasonic wave sensors built into the corners of the car bumper. These ultrasonic waves notify the driver in case of any obstruction. Notification is received either in the form of sound waves or through lamp alerts. The technology is also equipped with a steering sensor that uses the angle and maneuver of the steering to detect the obstruction and sends notification through light or buzzer.

Back Guide Monitor

Back guide monitor is a feature that supports garage parking. With the use of camera installed on the rear side of the vehicle, the driver can get the complete display of the surrounding. In accordance to the maneuverability of the steering wheel a guiding line appears to make it easy for the driver to conform the parking space. This helps the driver park a car in the garage with ease and convenience.

Intelligent Parking Assist

Intelligent parking assist is a wonderful safety technology brainstormed by Toyota Motor Corporation. The technology is designed to assist with the steering wheel operation in order to make parking operation easy and convenient. This is an automatic parking system that uses an in-dash screen and button controls along with some user inputs to steer the car automatically into the parking space. The entire computer processing that works to support this advancement is featured to the vehicle's feature, backup camera, and forward sensors on the front side fenders.

Read more »

Toyota Camry

Toyota had previously indicated in the U.S. will attract the ToyotaCamry, now it really happened. Toyota also announced that it will attract as many as 7314 Camry sedan in 2010 in America, because the risk of damage to the rudder system.

Steering problem on the car's speed, making it difficult for the driver stopped the car, because the power steering pressure in the engine compartment weaker than it should.

As reported by Reuters on Wednesday (10/2/2010) Toyota says, the problems can be drained brake fluid, thus making the brake pedal becomes harder and takes more time to stop the vehicle.

Previously, Toyota has nearly half a million merecall their hybrid, the Toyota Prius because of braking problems, allegedly because of software problems.

Therefore, in addition to the Prius and Camry, road safety regulators in the United States also said today they were reviewing dozens of complaints about potential steering problems later in the Toyota Corolla.

Read more »